Gourmet Foods Product Catalogue

This gourmet basket supplies view book is part of a coordinated set of selling tools developed by estredo for Saksco, for distribution in the U.S. and Canada. The 180-page catalogue was carefully designed and laid out to showcase the company's product offering in appealing ways. Some of the client's concerns that were successfully addressed with this set of publications were presenting written information clearly and concisely, while maximizing the space devoted to packaging and product photography. The catalogue's cover has received ample praise for its understated elegance. The arabesque detail, achieved with a gloss spot varnish, is hidden or revealed depending on the viewing angle.